Best SEO Tools & Resources for 2015
Jul08

Best SEO Tools & Resources for 2015

20SHARESFacebookTwitter 2014 was so last year, so I thought I’d create a new post on tools to use in 2015. Of course, preferred tools change all the time and tools that I used last year, I may no longer use anymore. Last year, I created a list of 14 of the best SEO tools to use in 2014 and now I look back at some of them, and think, are they still relevant or as important as they were last year? I’ve also changed jobs and have gone from agency to in-house, so the dynamic has changed in that respect. I’ve gone from doing ‘agency SEO’ to ‘in-house SEO’, which are vastly different in my opinion, but that’s another subject for another time. Introducing a twist to this article: I’ve included real life examples/scenarios of where I’ve used each of these tools. Click on the drop down bars below each section to view more information. Now, let’s get on with the list of the best SEO tools so far in 2015: 1. URL Profiler Website: URL Profiler URL Profiler is by far one of the most useful tools that I’ve come across in 2015. Its features are almost similar to another tool called Netpeak (free). I was introduced to that tool back in 2014, and was impressed with Netpeak, but I’m even more impressed with URL Profiler. It does come with a cost, but it’s well worth the cost with regard to the technical abilities you gain out of using this tool. This is a definite MUST for agencies and anyone working in-house. Its useful for analysing websites you work on and competitor websites. At £9.95 per month for a solo license, this tool is affordable for anyone doing serious SEO work on a website. The next biggest packages come at a cost of £12.95, £19.95, and £29.95. The various packages allow you to use the software on more than one machine, increased connections speeds, and allow for larger URL imports. More info on this tool (click to expand) Real Life Scenario with Using this Tool I used URL Profiler to do competitor analysis on Compare The Market and their new ‘2 for 1 cinema deals.’ I basically wanted to find out, as a result of their new marketing giveaway, how many websites and what websites were linking to CTM. Ahrefs & Majestic were only showing 21 referring domains to a certain section of their site where the 2 for 1 deal exists as a landing page. However, I knew that they’d seen far greater exposure. So I used a Chrome Plugin called OS Scraper to scrape relevant search results about...

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